Internal working groups
Branding and colors for internal themes
Internal entities such as Customer Support, InnovLab, SI informations or Vigilants ensemble need to be identifiable in their communications. The Dassault Aviation system attributes specific characteristics (colors and branding) to these entities in compliance with the Dassault Aviation corporate style guide.
The entities’ specific colors are displayed alongside the Dassault Aviation blue and other complementary colors.
For readability purposes, main theme colors are not to be used on a blue background. There is a version of theme branding without the Dassault Aviation logo. This version is limited to use on the company’s intranet, and to small surfaces, once again for readability purposes. The only exception applies to co-branding layout principles.
Internal working groups design
For certain internal themes, there is a specific motif that can be used as a watermark on communication media. This pattern is not a logo. It is an accompanying graphic element to be used only in a 5% black background.
Apriso
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Design
Customer support
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Design
InnovLab
This approach, initiated in early 2018, brings together and promotes innovation and creativity in our company. The InnovLab label facilitates the networking of existing labs and the creation of new labs.
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Example of 'laboratory' variant
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Design
SI informations
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Vigilants ensemble
This theme gives visibility to awareness-raising actions on security: of goods and people, of our information system and of our products.
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